Category Archives: Flipback

Countdown to the Release of the Flipback

On June 30, British publishing house Hodder & Stoughton will release the first 12 titles in the flipback book format,  and we’ll go from buzz to actual reports on how this product is received by the book-buying public. That’s six … Continue reading

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Flipback Books, Part 3: The KJV Transetto Bible

While running my series on flipback books, I heard from Amanda Taylor, a marketing and sales executive with Cambridge University Press. She graciously sent me a copy of the one English language flipback available right now. It’s a Bible. Specifically, the … Continue reading

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The Flipback Book, Part 2: Exclusive Interview with Arthur van Keulen of Jongbloed BV, the Dutch publishing company

With the flipback set to debut in England next month, I’m so pleased to introduce Arthur van Keulen, international marketing manager of Jongbloed BV, the Dutch publishing company that created this innovative book format. The goal of the product, as … Continue reading

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All You Want to Know About the Flipback Book (Part 1)

Could the flipback revolutionize publishing? Definitely. Here’s why, starting with a definition of this innovative book format for those of you who missed Patrick Kingsley’s column in the Guardian. While flipbacks certainly play into the smaller-is-better trend in entertainment, unlike e-readers, no … Continue reading

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On Scott Sparling, Flipback Books and Ken Metzler

Consider this a three-in-one blog post. It’s gotten so busy around here–with the growth of my Seven Questions series–that I need to squeeze a few topics together before the next installment, featuring novelist Julia Stoops. She will share her thoughts … Continue reading

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Flipbacks: The Latest Publishing Trend?

My librarian friend Tamara sent me a link to this Guardian article about the lightweight flipback book format that’ll be available in England this summer. It’s portable, pocketable and obviously marketable. The Sly Oyster reports the flipback debuted in Holland in … Continue reading

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